BAM consulting revitalized Samra’s brand from the foundation. We developed a new brand identity that included a unique and memorable logo, with the concept centered around a star to symbolize guidance and excellence. While maintaining the essence of the original brand, we introduced fresh elements to set Samra apart from its competitors.
The star-shaped logo, combined with distinctive typography, enhances the brand’s dynamics and serves as the main identifier, unifying all elements of the visual identity into a cohesive system.